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"The Importance of Conducting a Digital Footprint Social Media Online Audit"

As a creative or business owner, you pour your heart into your work. But in today's noisy online world, having talent or a great product isn't enough. Does your digital footprint reflect your value, or is it accidentally holding you back? Don't let hidden mistakes stifle your growth.


I understand the unique online marketing challenges you face in the creative industry.

Our Digital Footprint Audit is a service SocialMoodMedia provides for all new clients. It is essential to use evidence based data to be able to get creative on social media marketing campaigns.


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Social media marketing is the leading way to increase brand awareness and build a connection with your audience. As a creative or business owner, you pour your heart into your work. But in today's noisy online world, having talent or a great product isn't enough. Does your digital footprint reflect your value, or is it accidentally holding you back? Don't let hidden mistakes stifle your growth.


What is a Digital Footprint Audit?

I go beyond just social media. I ensure your entire online presence is optimized: website, search results, even how you show up on streaming platforms (if relevant). This holistic approach gets you maximum results:

  • A deep dive into ALL your online assets: social media, website, Google My Business, even relevant streaming platforms.

  • Not Just Vanity Metrics: I go beyond likes and comments. I analyze your content strategy, branding consistency, search optimization, and how it all aligns with your goals.


The Hidden Costs of a Messy Digital Footprint

Are you facing any of these?


  • Low website traffic despite putting in effort online?

  • Stagnant follower growth or lack of engagement?

  • Feeling overwhelmed by online marketing and unsure where to focus?

  • Tired of putting in effort with no payoff? Feeling like you're shouting into the void?


The Problem: An inconsistent or outdated digital footprint confuses potential customers/fans. They might struggle to find you, question your professionalism, or simply not be enticed by your content.


Who needs an online social media audit?

  • Independent Businesses: Overwhelmed owners who want to grow online but lack the time or expertise.

  • Creatives: Musicians, podcasters, influencers, artists, who need to maximise their online presence to attract fans and brand deals.


  • Stand out in a crowded market

  • Turn online browsers into loyal fans

  • Stop wasting time on ineffective strategies

  • Imagine countless amounts of the RIGHT followers discovering your work

  • Stop missing out on potential collaborations because your online image isn't polished

  • Even if your current social media feels awkward, don't worry! I offer non-judgemental guidance to get you back on track.


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What You Get with a SocialMoodMedia Audit

  • In-depth analysis of each platform

  • Competitor comparison

  • Website SEO review

  • Customized action plan for improvement

  • Real Results: I've helped music producers gain 5000+ followers in under 3 months and boost their engagement above 10%. Local businesses I work with see a surge in leads and walk-in customers thanks to consistent, strategic content.


This isn't a generic PDF. We'll discuss your results and create a roadmap for success together. We will both be on the same page for the whole journey. With affordable audit options, investing in your digital footprint is within reach. Limited audit spots available each month – don't let your online presence hold you back another day!




Social media marketing agency
Jai Vicky, owner of SocialMoodMedia Social Media Marketing Agency and author of this blog

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